Why You Need a Personal Website this New Year



Smart job-seekers know what tools to use to make themselves stand out, and one of these tools is a personal website. According to a survey by Workfolio, 56% of hiring managers regard personal websites highly, deeming it to the be most impressive hiring or self-marketing tool. With this being the case, if you don’t have a personal website, you should definitely consider creating one!


Here’s why we think it’s important:

  • It shows that you take your career seriously

  • Improves your ranking on search engines

  • Allows you to control what others see when they search for you

  • Showcases your skills

  • Helps your optimise your personal brand


Workfolio found that only 7% of jobseekers surveyed have a personal site, despite an astounding 77% wanting one. It turns out, aside from being too technologically challenging, people also don’t know what to include on a personal website!


So here are a few hints to help get you started:


  • Your resume: It’s important to include a resume on your personal website.

  • An ‘About Me’ page: Include a short summary about who you are and what your skills are. These are usually written in the third person.

  • Blog: A blog is a great way to show off your knowledge of your industry.

  • Professional photo: It’s always a good idea to include a professional photo of yourself. This can be placed on your ‘About Me’ page, or on your homepage.

  • Samples of your work: Depending on your industry, this is not always necessary. However, if you have completed projects in the past, your personal website is a great place to showcase them.

  • Contact information: Provide a way for people to contact you. If you don’t want to put your email address online, use a contact form.

  • Social media links: Link to your social media profiles. If you’re not currently on social media, get on social media. It’s another great tool for job seekers.

  • Testimonials: Testimonials from previous bosses or former colleagues rate highly with recruiters. It boosts their confidence in you and your skills.

  • Unique email address: You should create a unique email address, using your personal domain name.


Don’t forget to:

  • Keep your website up-to-date and professional.

  • Make sure your website is complete. If you are still working on your website, or it’s undergoing major structural changes, keep it offline until it’s 100% ready to go.

  • Ensure there are no spelling mistakes and/or grammatical errors, also profanity is a definite no-no. Don’t let the small stuff impact your opportunities.  

Be sure to get a personal website for the new year. Don’t be afraid! Be bold because life is too short to play it safe, and you never know what opportunities will come your way. 

Amy Cheng

Amy Cheng

Communications Intern at Social Check™

Amy Cheng was a communications Intern at Social Check™. She is a talented young journalist that resides in Sydney and is currently completing a Master of Arts in Journalism at the University of Technology Sydney.